Lara Kretler’s blog

I’ve been reading a lot of blogs tonight and wondering how everyone got started with social media. I’ll answer the question myself, then ask you to share your stories too – either as a comment below or on your own blogs. If it’s the latter, please be sure to let me know so I can go read them.
My [...]

[Read more →]

I’ve been thinking for a while now that bloggers and PR people are like those couples who keep breaking up and getting back together, over and over again. While they’re apart they talk trash about each other to anyone who will listen, but then when they’re together they can’t keep their hands off each other. [...]

[Read more →]

I’m on a real tear with social media lately – I talk about it with anyone who will listen. I talked about social media with my Mom while she was visiting, to the point where she was able to tell the lady at Hallmark all about Webkinz World (I was so proud). I’ve talked about social media to [...]

[Read more →]

One of my recent posts was pretty defensive about bloggers considering PR folks as spammers, but you know what? We really are sometimes. Chris Brogan just Tweeted (one of my favorite uses of Twitter, by the way) about a blog post on ITSinsider about “Splommenters” or PR people who leave blog comments blatantly plugging their product [...]

[Read more →]

It’s motorcycle season again at last, but I’ve only been out on two wheels once this year. Pathetic, right?! But the weather and our schedule just haven’t been cooperating. So, to keep me from going crazy during this rainy, busy week when I’d rather be out on my beloved Purple Grrl, here are my top 3 favorite rides so far. [...]

[Read more →]

There’s a lot being said right now in the blogosphere about PR spam and blacklisting. For those not following the conversation, “PR spam” is when PR professionals pitch media (traditional or new) incorrectly and become a nuisance by filling up recipients’ email boxes with irrelevant, self-serving, erroneous and poorly written pitches. No one would like that, [...]

[Read more →]

There’s nothing worse than an unattended, stale blog. I hate that I haven’t posted in so many days! Yet I am so busy right now that it’s nearly impossible to find the time. So I’m laying down a few ground rules for myself.
1. If I’m too busy to write a real blog post of substance, about [...]

[Read more →]

Welcome to my first ever public blog. I have been blogging privately for about seven years, allowing access only to a few select friends and like-minded acquaintances, although I haven’t always called it blogging – it’s more like journaling. I’ve been wanting to start a public blog for ages and have been inspired by my recent, [...]

[Read more →]